KoMunity takes cyclists on journeys ranging from the Vercors to the Pyrenees. They offer a wide variety of experiences, including trips, group rides, and corporate retreats. The challenge was to make these offerings as easy to purchase as any other product, complete with a seamless booking process.
Lucas adopted an editorial catalog approach, aligned with the modern aesthetics of cycling and running. Visitors first get an overview of the three formats, then find their perfect match through three different paths: a standard search, themed and seasonal pages, or a custom-built AI agent that guides them to the right trip. Everything is designed to ensure they find the perfect start and feel inspired to hit the road.
Technically, the site combines Webflow for layout and content with Shopify for sales, extending all the way to the online store and its signature KoMi musette.
